Innovation Agri Tour

The extraordinary health emergency we are experiencing has only strengthened a trend already underway on the global scene: bringing agriculture back to the center of the debate, underlining the European and Italian need to produce more and better.
The new agricultural policy is defining the regulatory framework within which we will have to move, it is dictating the rules and designing, not only metaphorically, the playing field. The opinions and
However, the directions taken must be understood, interpreted and applied to individual contexts, a non-trivial question also because, once the frame has been designed, the picture remains to be "drawn".
Once the context has been built, there are at least two assets on which one can act: technology and governance.
In this sense, results can be achieved thanks to the application of innovative technological solutions, which are valid for everyone, regardless of the scenario,
sometimes they follow it, other times they try to determine it. Especially at this moment, the ideal is to find solutions that are able to save inputs and raise the quality of the product, with the same resources invested.
The keywords are big data, artificial intelligence, IoT, blockchain and many others, in a cloud of often vague concepts and words with an uncertain ROI. What is certain is that technology alone is of little use; equally certain that it is important to learn to know it, govern it and insert it into a context and into a growth process thought of

with clear starting points and objectives to be achieved.

The other lever is the political-legislative one. Once the regulatory framework has been implemented, the task of local institutions, almost in a cascade, is to design tools and processes that are well suited to the context in which they must be used. Europe provides the framework, while individual states are increasingly involved in developing and finding solutions that are well suited to their territories and cultures. Often the comparison boils down to

a purely quantitative question, but it is now clear that the ability to have an impact, especially in a world with scarce resources, is not strictly linked to the amount of economic resources deployed.

To unravel this tangle and help our public to unravel these complex matters, we have created three meetings (webinars) in which we will dialogue with those who develop and work with and on the new CAP, those who are studying and applying new technologies (in particular we will address the issues of IoT and supply chain traceability through blockchain) and those who study and apply the most recent supply chain contracts (in all their different meanings).

They are meetings that intend to sow seeds; those who listen to them have the responsibility and/or desire to delve deeper, which we will certainly continue to do on these and other channels of our publishing house.